When photographing weddings, capturing timeless moments and crafting the perfect love narrative can be challenging. With that said, as wedding photographers strive to deliver exceptional content for their clients, following one simple step can elevate your wedding photography packages to a whole new level: turning photo albums on their head.
Lucky for you, this article aims to share that step with you and teach you how to easily implement it in your wedding photography business! However, before we jump straight into the money-making secret, we will also explore a few bonus wedding photography tips to enhance the quality of your photos and videos.
So, join us as we explore the simplicity behind this crucial step and discover how it can enrich your wedding photography packages, increase the satisfaction of your clients, and, ultimately, make you more money as a wedding photographer!
Check out the video above by John Branch IV Photography for more wedding photography tips if you are new to shooting weddings.
Table of Contents
- Wedding Photography Tips: Invest in the Right Gear and Learn How to Use It
- Wedding Photography Tips: Plan Properly
- Wedding Photography Tips: Shoot RAW Photos & Be Creative
- The One Simple Step to Wedding Photography Packages
- Final Thoughts on Wedding Photography Packages<
Wedding Photography Tips: Invest in the Right Gear and Learn How to Use It
Photo by MNStudio via Shutterstock
Our first tip for wedding photography is to buy the right equipment. And while this might sound obvious, it starts with your camera and lenses. There are certain cameras (interchangeable lens cameras like DSLR and mirrorless cameras) and lenses that will help you consistently capture better wedding photos.
Other important wedding photography products you should own include tripods, a lighting kit, external flashes, camera bags, spare memory cards/batteries, and a backup camera body. Once you have all the gear above, don’t forget to get to know it and practice shooting with it before working in a professional setting.
Additionally, we highly recommend using two separate cameras when photographing a wedding. Having two cameras with different focal length lenses speeds up your workflow and makes you more prepared to capture the perfect shot regardless of the shooting situation.
Wedding Photography Tips: Plan Properly
Photo by eldar nurkovic via Shutterstock
Another important part of the wedding photography process is the planning. This includes many often-overlooked (but important) things like establishing a good relationship with your client, scouting the location before the wedding day, having a plan B in case your primary shoot location can’t be used, and so forth.
Creating a detailed and unique shot list before every new wedding is a must-do. While it’s okay to have a few generic shots on your list, you also need to speak with the soon-to-be-married couple beforehand to see if there are any specific shots they are looking for. Knowing the location well also helps build a successful shot list.
If it’s a large wedding (especially if the couple wants photos and videos), don’t be afraid to hire help. Having multiple photographers allows you to capture different angles and perspectives of the wedding and increases the number of pictures you’ll have in your final photo pool.
Wedding Photography Tips: Shoot RAW Photos & Be Creative
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One of the most common mistakes new wedding photographers make is shooting JPEGs instead of RAW files. While the colors of JPEGs might look bolder and brighter at first glance, they offer significantly less editing capabilities. And today, editing has become an integral part of the photography process.
In contrast, with RAW files, the editing possibilities are nearly limitless. Inside your post-processing software (Adobe Lightroom is our go-to), you can adjust everything from the exposure and colors to the clarity and noise of RAW files.
And don’t forget to always be creative – whether that’s while you are shooting a wedding or editing your images. In the end, photography is an art, and it’s up to you to make your wedding photography packages stand out against the competition.
The One Simple Step to Wedding Photography Packages
Finally, providing high-quality products to your wedding clients is the one simple step that will instantly enhance your wedding photography packages. Tons of wedding photographers only give digital copies of their wedding photos to their clients, but you can set yourself apart by offering amazing physical products like photo albums, too.
But you shouldn’t offer any old photo album…
InMotion Albums redefine the traditional photo album experience by blending high-quality printing, digital technology, and video playback in a single, luxurious book. Each album is crafted with a stunning, custom-made cover and features a unique page-turn technology that links printed photos to digital elements. What does that mean, you ask? Well, it’s simple…
As you turn each page, an embedded tablet detects which part of your story you’re exploring and syncs your videos and images seamlessly, creating an immersive storytelling experience. From weddings to family milestones, InMotion Albums allow you to relive each special moment without the distraction of endless scrolling on a screen. This hands-free, intuitive interaction is ideal for sharing memories in an entirely new way.
With each album, you can include hundreds of digital images, audio clips, and videos that complement the vivid, high-resolution printed photos. A dedicated team from InMotion Albums even assists in uploading all your media so the album arrives at your client’s doorstep fully loaded and ready to be enjoyed.
This advanced yet effortless integration of tactile and digital memories creates an entirely new approach to commemorating life’s milestones. In other words, every album is as engaging as it is beautiful. It’s truly an unforgettable keepsake and a captivating conversation piece!
It is virtually impossible to explain how incredible these albums are in writing, so head over to InMotion Albums to see them in action!
Final Thoughts on Wedding Photography Packages
Photo by Andrey Sayfutdinov via Shutterstock
While tons of photographers are taking great wedding photos, only a handful of them are providing the wedding photography products their clients deserve. That’s where you come in! You can improve your photography business overnight simply by adding higher-quality products, like InMotion Albums, that truly bring your imagery to life.
Earning repeat business from your clients is a true honor; it speaks to your talent behind the lens. But it’s not just about your skill as a photographer. Instead, the overall experience you provide your clients is what will keep them coming back for more. The combination of your skill, professionalism, and high-quality photography products is a great combination to keep your business growing now and in the future!
Our articles might have affiliate links and the occasional sponsored content, but don’t sweat it – if you buy something, we get a little kickback at no extra cost to you, and we only hype products we truly believe in!
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Hero photo by Vlad Teodor via Shutterstock
